Beacon Health Options Earns Multiple Awards for Excellence in Marketing and Communications

Beacon Health Options (Beacon) today announced that it has received eight awards from the Association of Marketing & Communication Professionals, the Academy of Interactive & Visual Arts, Strategic Health Care Communications and the Health Information Resource Center for its print and electronic communications and overall communications strategy.

Beacon, the nation’s premier behavioral health management company, received four MarCom awards from the Association of Marketing and Communication Professionals (AMCP), including two platinum and two gold awards. The company was recognized for a wide array of content, including:

  • Achieve Solutions member website (Platinum)
  • T3: The Beacon Strategy book (Platinum)
  • 2015 Brand Blueprint book (Gold)
  • Social media infographics for 2015’s Mental Health Month (Gold)

AMCP also recognized Beacon with an Honorable Mention for its 2014-15 Merger Communications plan.

In December 2014, Beacon Health Strategies and ValueOptions announced the completion of their merger, forming a new company called Beacon Health Options. T3: The Beacon Health Options Strategy book, the Brand Blueprint book and the 2014-15 Merger Communications plan represent just a few of the many tools developed to communicate the merger and the company’s go-forward strategy to both internal and external stakeholders.

The Academy of Interactive & Visual Arts recognized the company with a silver W3 Award for the editing of its Brand Introduction video.

For its work in social media, Beacon received a silver eHealthcare Leadership Award in the Best Social Networking category from Strategic Health Care Communications for three infographics it created for 2015’s Mental Health Month. This is in addition to the gold MarCom award for the same campaign.

Lastly, the Health Information Resource Center presented the company with an Honorable Mention for its Achieve Solutions member website as part of its 2015 Digital Health Awards competition.

“These awards reflect one of Beacon’s most important values – community. We build great teams by leveraging individual strengths while promoting collaboration,” said Tom Warburton, Vice President, Marketing and Communications. “We are honored to receive these awards because they represent the hard work, creativity and teamwork of the Marketing and Communications staff members as they serve our many stakeholders and promote our brand.”